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2007 Best Branded TV
First Place
Brand: Cymbalta
Client: Eli Lilly and Company
Agency: Draftfcb
Second Place
Brand: Valtrex
Client: GlaxoSmithKline
Agency: EuroRSCG Tonic
Third Place
Brand: Crestor
Client: AstraZenca
Agency: Saatchi & Saatchi Consumer Healthcare
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2007 Best Branded Print Ad
First Place
Brand: Pulmicort Respules
Client: AstraZeneca
Agency: Saatchi & Saatchi Consumer Healthcare
Second Place
Brand: Imitrex
Client: GlaxoSmithKline
Agency: Grey Worldwide
Third Place
Brand: Requip
Client: GlaxoSmithKline
Agency:McCann Erickson
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2007 Best Integrated Campaign
First Place
Brand: “Tell Someone”
Client: Merck & Co.
Agency: DDB, Rapp Collins
Second Place
Brand: KnowMenopause.com
Client: Wyeth Pharmaceuticals
Agency: OgilvyHealthworld
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2007 Best Multicultural Campaign
First Place
Brand: “Tell Someone”
Client: Merck & Co.
Agency: Prime Access
Second Place
Brand: He Knows he has HIV
Client: GlaxoSmithKline
Agency: Palio Communications
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2007 Best Relationship Marketing
First Place
Brand: The BP Success Zone
Client: Novartis
Agency: MicroMass Communications
Second Place
Brand: Nexium
Client: AstraZeneca
Agency: Saatchi & Saatchi Consumer Healthcare
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2007 Best New Product Introduction
First Place
Brand: AcrySof ReSTOR
Client: Alcon, Inc.
Agency: Draftfcb
Second Place
Brand: Juvéderm
Client: Allergan, Inc.
Agency: Chandler Chicco Agency
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2007 Best Interactive Campaign
First Place
Brand: Depression: Real Stories
Client: Eli Lilly and Company
Agency: HealthEd, imc2
Second Place
Brand: KnowMenopause.com
Client: Wyeth Pharmaceuticals
Agency: Ogilvy Healthworld and Avenue A/Razorfish
Third Place
Brand: Vytorin
Client: Merck/Schering Plough
Agency: Refinery
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2007 Best Unbranded Ad
First Place
Brand: “Tell Someone”
Client: Merck & Co.
Agency: DDB
Second Place
Brand: Happy Feet - fluFACTS
Client: Roche Laboratories, Inc.
Agency: GSW Worldwide
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2007 Best Media Plan
First Place
Brand: Cymbalta
Client: Eli Lilly and Company
Agency: Draftfcb and Greater Than One
Second Place
Brand: Vytorin
Client: Merck/Schering Plough
Agency: Draftfcb
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2007 Public Relations Campaign
First Place
Brand: Girlfriends’ Guide to Staying a Hot Mama
Client: Allergan, Inc.
Agency: Chandler Chicco Agency
Second Place
Brand: Support Partners Program
Client: Eli Lilly and Company
Agency: Chamberlain
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2007 Public Health Award
First Place
Brand: “Tell Someone”
Client: Merck & Co.
Agency: DDB and Rapp Collins
Second "Is it Really Depression?"
Client: AstraZeneca
Agency: Saatchi & Saatchi Consumer Healthcare
Third Place
Brand: Partnership for Prescription Assistance
Client: PhRMA
Agency: Cline, Davis & Mann
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2007 Innovation Award
Brand: LiveWithIt.com
Sponsor: Gilead
Agency: Ignite Health
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2007 Agency of the Year
DDB Worldwide
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2007 Agency Second Place
Draftfcb
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2007 Marketer of the Year
Merck & Co.
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2007 Marketer Second Place
Eli Lilly and Company
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